Lake Havasu City Convention & Visitors Bureau President/CEO; 2010 to 2016
• Earned professional accreditation from Destination Marketing Association International (DMAI), one of only 180 DMOs in the world to earn the official recognition.
• Spearheaded branding initiative that created the Surf City USA® brand, worldwide publicity valued in excess of $2.5 million, and a licensed merchandise program.
• Erected the nation’s first AM radio tourism network over 27 miles of I-95, the east coast corridor from Maine to Florida, to promote the area as a stopover.
For my resume, click here.